is a creative director and self-taught photographer based in London, and working internationally.
Combining a particular eye for the aesthetic with the ability to conceive, further and execute creative objectives for complex, large-scale projects, she works independently as a creative consultant, content curator and immersive experiences producer - to name but a few.
A core member of site-specific events company Secret Cinema since 2011, she has been an integral part of its production development in New York.
Meanwhile in Athens, she is developing two boutique hotels & multi-disciplinary art hubs.
Eftihia studied Theatre & Dramaturgy in Greece, Filmmaking at the Academy of the Performing Arts in Prague (FAMU), and completed a Masters in Film Aesthetics at Oxford University.
She photographs personal projects, and upon selective commissions.